Morbius Was Looped on Twitch, Getting Thousands Of Viewers
Despite Morbius not getting off to a good start in theaters, it still grabs headlines. A week ago, we talked about the movie’s success on Apple TV. Today the film made headlines again because yesterday, Morbius was looped on Twitch for about 12 hours. The streaming channel gained much popularity during that time, accumulating subscriptions and comments. Below we will see in detail what happened.
Morbius Was Looped on Twitch
(Image: @Radstads Twitter)
Morbius has risen to a kind of social media infamy. The movie was plagued with problems from the beginning. It took some time in pre-production and was intended to be released in 2020. Then it was delayed due to the issues caused by the pandemic of COVID19. In 2022, the film was finally released with a dismal 17% score on Rotten Tomatoes and a modest box office of $170 million globally. Despite this, social media has made it one of this year’s most popular movies with non-stop memes. The latest notable news regarding the film was this Twitch stream.
A few hours ago, the popular streaming platform pulled the movie for violating its terms of service. However, the Morbius movie, starring Jared Leto and directed by Daniel Espinosa, was looped on Twitch for more than 12 hours. Some 9,000 people were watching the movie. The stream even had subtitles so that people with disabilities could enjoy it.
Image via Sony Pictures
The Twitch user (now deleted) had the name Morbius247. This channel could stream the movie for over 12 hours without interruption. The channel accumulated almost 2,000 followers, and the video reached 10,000 plays. During the broadcast, the Twitch live chat was very active accumulating spam comments. The comments spread were along the lines of “I Love” Morbius!”, “It’s Morbin Time.”, “Morbius Sweep,” among others. These comments refer to fans’ fictitious movement upon the movie’s release. The hashtag #morbiussweep was trending on Twitter with the film’s premiere, pretending that the movie was a box office smash when it was not. And for its part, the phrase “It’s Morbin Time” is attributed to a slogan by Jared Leto, when he never said such a phrase.
A Sony Marketing Maneuver?
Morbius was looped on Twitch for about 12 hours. Some specialized media indicate that Sony could have orchestrated this transmission as a marketing maneuver. The reason is that no one understands how an account can accumulate so many followers and views with copyrighted content. Platforms like YouTube and Twitch have elaborate artificial intelligence systems to prevent this from happening.
In short, Morbius is still topical despite being a project that was conceived almost four years ago, and that’s incredible. The film has many problems, but everything seems to point to the fact that it was a problem related to the final cut. Also, expectations were high due to its relationship with Spider-Man. In the trailer and promotional images, we got our hopes up for a possible connection with the MCU, and in the end, it didn’t happen in a good way. It was also released when the post-Spider-Man No Way Home hype was still on, so many fans were disappointed.
Image via Sony Pictures
From here, we vindicate this movie and hope that Sony finally confirms a sequel with a more precise connection to the MCU. We don’t know if this fame-meme will be enough to convince the major to bet on a sequel, but we hope so.
Morbius will be released in physical format on June 14, 2022, and is already on streaming services.
What do you think? Did you like Morbius? We’ll read you in the comments.
Featured Image Via Sony Pictures
I am a circus aerialist influenced by Dick Grayson and Spider-Man. Fortunate to write about the characters that inspired me. I also have a Bachelor's degree in Political Science and a Master's degree in International Trade.